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Sep 04 2018
Daniel Frost is a London-based illustrator whose work reinterprets his daily observations. Focussing on simple craftsmanship, Frost uses a combination of digital technology and traditional materials to create delicate imagery of the modern world. Initially inspired by children’s picture books and the work of artists like Sir Quentin Blake - best known for illustrating books written by Roald Dahl - Frost similarly aims ‘to find a way to tell stories through pictures’.
Fixated with ‘odd people and strange situations’, Frost’s recent trip to Greenland inspired the images seen in the latest Norse Projects collaboration. With its subdued colours and low levels of light, Frost describes Greenland as ‘almost like another planet’. Drawing from memory after a day of people watching, Frost captures the ‘otherworldly-ness’ of Greenland’s unique nature and inhabitants.
Frost’s illustrations have been digitally printed onto the Niels Standard - a classic Norse Projects t-shirt cut from a lightweight cotton fabric.
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