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  • Laundry Day - 50ml
  • Laundry Day - 50ml
  • Laundry Day - 50ml
  • Laundry Day - 50ml
  • Laundry Day - 50ml
  • Laundry Day - 50ml

    Abel

    Laundry Day - 50ml

    Regular price £130.00
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    Abel Laundry Day - 50ml

    Note: Due to shipping regulations, this product can only be shipped to New Zealand postal addresses. 

    Laundry Day encompasses the reawakening and uplifting freshness of spring to be evoked year round - no matter what season it is.

    Abel is one of the first global fragrance houses to incorporate leading biotechnology into their formula. Over half the ingredients in Abel’s Laundry Day are biotech or upcycled. These plant based ingredients provide a more efficient, consistent and less volatile supply chain that’s completely renewable and readily biodegradable.

    To further minimise a culture of excess Abel has a strict one-in-one-out philosophy for their core fragrances. Laundry day replaces White Vetiver which launched in 2015. White Vetiver and Laundry Day share a similar scent profile, but with Abel’s latest developments Laundry Day has more longevity and lower environmental impact.

    Discover more about Laundry day here.

    Size: 15ml
    Top notes: Cut Grass, Aldehyde
    Heart notes: Lime, Passionfruit, Orange
    Base notes:  Vetiver

    - A verdant and sunfilled citrus
    - Over half the ingredients in Laundry Day are biotech or upcycled 
    - 100% natural
    - Inspired by the feeling of Spring

    For almost a decade, Wellington based Abel has been on a quest to create the world’s best 100% natural perfume without compromising on ethics or aesthetics.

    The Abel standard

    Ingredient Purity. 
    100% Natural. 0% Petrochemical.

    Future Forward. 
    Natural science and biotechnology for precision scent-making.

    Conscious Consumption. 
    Considered, thoughtful edits and a less-is-more philosophy.

    Nourished by Nature.
    Nothing artificial. Just beautiful scents, with regenerative properties.

    Abel care's

    Abel believes we are the generation of businesses and consumers who have the power to turn the tables on the global climate crisis but we need to act now. These are measures Abel takes for the things they care about.

    Vegan and cruelty free

    The entire Abel collection is Vegan Society certified. This means all of their products and 100% of the ingredients used have been independently verified as containing no animal ingredients or by-products throughout the manufacturing process, as well as being cruelty-free. Abel believe beautiful perfume is only made without harm to animals, ourselves, or our planet.